Cisco Channel Partner Meet

Total creative design - on-air, on-ground and online + content development.

Conceptualize, supervise and execute the marketing and creative strategy for Cisco across the SAARC region (The South Asian Association for Regional Cooperation comprising Afghanistan, Bangladesh, Bhutan, India, Nepal, the Maldives, Pakistan and Sri Lanka.) The aims of the project included increasing visibility, driving promotions and direct engagements through social media and related digital applications which should ultimately lead to increase in sales. The campaigns lead to a 400% increase in sales making the region the most profitable in the world.

Scope of Work

Overview

Conceptualized and executed the marketing campaign for Cisco across the SAARC region. The aims of the project included increasing brand visibility, driving promotions and direct engagements through on-ground activities, social media and related digital applications which should ultimately lead to increase in sales and increase parner engagement levels. The campaigns lead to a 400% increase in sales making the region the most profitable in the world.

Concept Presentations

Branded Content